{
  "type": "tweet",
  "id": "1955212261611434438",
  "url": "https://x.com/random_walker/status/1955212261611434438",
  "twitterUrl": "https://twitter.com/random_walker/status/1955212261611434438",
  "text": "Some people have asked me about the decision to start a newsletter rather than using other channels like op-eds. There's one key thing I've learned, and I made a stylized chart to explain it. If you build your own audience, your reach grows over time with each piece you write. But it takes a *long* time — years in most cases — before that audience grows big enough that it all starts to feel worthwhile. Start a newsletter only if you know you're in it for the long haul. (I started the AI Snake Oil newsletter with @sayashk when we started writing our book together, so we knew we would be writing about AI for many years.)\n\nThere are many other advantages to controlling your own channel, including not having to go through the crapshoot of pitching op-eds or worrying about word limits. In the long run, it is likely to be the better choice. But it's a lonely journey and there is no guarantee of success.",
  "source": "Twitter for iPhone",
  "retweetCount": 3,
  "replyCount": 1,
  "likeCount": 74,
  "quoteCount": 1,
  "viewCount": 8704,
  "createdAt": "Tue Aug 12 10:18:23 +0000 2025",
  "lang": "en",
  "bookmarkCount": 27,
  "isReply": false,
  "inReplyToId": null,
  "conversationId": "1955212261611434438",
  "inReplyToUserId": null,
  "inReplyToUsername": null,
  "author": {
    "type": "user",
    "userName": "random_walker",
    "url": "https://x.com/random_walker",
    "twitterUrl": "https://twitter.com/random_walker",
    "id": "10834752",
    "name": "Arvind Narayanan",
    "isVerified": false,
    "isBlueVerified": true,
    "verifiedType": null,
    "profilePicture": "https://pbs.twimg.com/profile_images/1650881612756942850/bZYjMyFU_normal.jpg",
    "coverPicture": "https://pbs.twimg.com/profile_banners/10834752/1488663432",
    "description": "",
    "location": "Princeton, NJ",
    "followers": 124218,
    "following": 488,
    "status": "",
    "canDm": false,
    "canMediaTag": false,
    "createdAt": "Tue Dec 04 11:14:14 +0000 2007",
    "entities": {
      "description": {
        "urls": []
      },
      "url": {}
    },
    "fastFollowersCount": 0,
    "favouritesCount": 18531,
    "hasCustomTimelines": true,
    "isTranslator": false,
    "mediaCount": 885,
    "statusesCount": 12869,
    "withheldInCountries": [],
    "affiliatesHighlightedLabel": {},
    "possiblySensitive": false,
    "pinnedTweetIds": [
      "1954912993747128554"
    ],
    "profile_bio": {
      "description": "Princeton CS prof. Director @PrincetonCITP. I use X to share my research and commentary on the societal impact of AI.\nBOOK: AI Snake Oil. Views mine.",
      "entities": {
        "description": {
          "user_mentions": [
            {
              "id_str": "0",
              "indices": [
                28,
                42
              ],
              "name": "",
              "screen_name": "PrincetonCITP"
            }
          ]
        },
        "url": {
          "urls": [
            {
              "display_url": "cs.princeton.edu/~arvindn/",
              "expanded_url": "https://www.cs.princeton.edu/~arvindn/",
              "indices": [
                0,
                23
              ],
              "url": "https://t.co/px6fpSaouY"
            }
          ]
        }
      }
    },
    "isAutomated": false,
    "automatedBy": null
  },
  "extendedEntities": {
    "media": [
      {
        "allow_download_status": {
          "allow_download": true
        },
        "display_url": "pic.twitter.com/alSzXOeYAz",
        "expanded_url": "https://twitter.com/random_walker/status/1955212261611434438/photo/1",
        "ext_media_availability": {
          "status": "Available"
        },
        "features": {
          "large": {},
          "orig": {}
        },
        "id_str": "1955212131965480960",
        "indices": [
          279,
          302
        ],
        "media_key": "3_1955212131965480960",
        "media_results": {
          "id": "QXBpTWVkaWFSZXN1bHRzOgwAAQoAARsiTxMqVjAACgACGyJPMVnWccYAAA==",
          "result": {
            "__typename": "ApiMedia",
            "id": "QXBpTWVkaWE6DAABCgABGyJPEypWMAAKAAIbIk8xWdZxxgAA",
            "media_key": "3_1955212131965480960"
          }
        },
        "media_url_https": "https://pbs.twimg.com/media/GyJPEypWMAAxo6x.jpg",
        "original_info": {
          "focus_rects": [
            {
              "h": 1133,
              "w": 2024,
              "x": 0,
              "y": 0
            },
            {
              "h": 1256,
              "w": 1256,
              "x": 768,
              "y": 0
            },
            {
              "h": 1256,
              "w": 1102,
              "x": 913,
              "y": 0
            },
            {
              "h": 1256,
              "w": 628,
              "x": 1150,
              "y": 0
            },
            {
              "h": 1256,
              "w": 2024,
              "x": 0,
              "y": 0
            }
          ],
          "height": 1256,
          "width": 2024
        },
        "sizes": {
          "large": {
            "h": 1256,
            "w": 2024
          }
        },
        "type": "photo",
        "url": "https://t.co/alSzXOeYAz"
      }
    ]
  },
  "card": null,
  "place": {},
  "entities": {
    "user_mentions": [
      {
        "id_str": "3084274082",
        "indices": [
          518,
          526
        ],
        "name": "Sayash Kapoor",
        "screen_name": "sayashk"
      }
    ]
  },
  "quoted_tweet": null,
  "retweeted_tweet": null,
  "article": null
}