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  "text": "Warren Buffett on not overcomplicating investing:\n\n“Investing is just about assigning yourself the right story….”\n\nBuffett says to imagine you’re an experienced journalist specializing in investigative reporting.\n\nYour editor hands you an assignment: What is this newspaper company worth? \n\nAnd you need to write the story by the end of the month. What would you do?\n\nBuffett: “You’d go out and interview TV brokers, newspaper brokers, and owners, and you’d try to value each asset…”\n\nThat’s all Buffett does:\n\n“That’s what I do—I assign myself the right story. It’s nothing more than that.”",
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